BoodleUP’s $1000 Winner Hits Again – Jamaica Plain Salon Owner Offers Free Cut

Sometimes when you win, you win big.

That’s what happened to Jennifer Landers, of Holbrook, MA, who won $1,000 playing BoodleUP last week.

Jennifer had been hoping to win a shampoo, cut and blow-dry from Jamaica Plains’ Q Salon & Spa, when she hit for $1,000 instead. When Q Salon & Spa owner Jennifer Lydon heard the news, she offered to give Landers the prize she had been playing for anyway.

“We work hard to make sure our customers are more than pleased with the way they look when our stylists are done, and that ‘s a big part of the reason why we have built a reputation as one of Boston’s best,” Q Salon owner Jennifer Lydon said. “We’re looking forward to Ms. Landers stopping in for a shampoo, cut and blow-dry, so she can experience first-hand the top-quality care and attention that we have become known for.”

The Q Salon & Spa has been advertising with BoodleUP since the game launched in Boston a several months ago.

And we’re mighty glad to have ’em. Check out Q Salon & Spa next time you need a little pampering.

BoodleUP – Time Wasted Wisely.

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BoodleUP Scores Its First Big CASH Winner!

You can win a lot of great stuff playing BoodleUP – food and merchandise from some of the Boston-area’s best businesses, Amazon gift cards, Red Sox tickets – but you really can’t argue with cash, and this week, we had our first winner claim some serious scratch!

Recently, Jennifer Landers (left) of Holbrook, MA, won $1,000 playing BoodleUP, and earlier this afternoon, BoodleUP Director of Sales & Marketing Kate Snyder (center) and President and CEO Robert Bruce (right) presented her with her winnings. Congratuations, Jennifer, and thanks for playing!

Earlier today, we presented Jennifer Sanders, of Holbrook, MA, with a big check for $1,000!

Seriously, as you can see in the photo, we actually gave her a big check … all right, we gave her a regular-sized check that she could cash or deposit somewhere, too, but we liked the idea of doing the big check thing. Next time we might go with some acrobats and fireworks or something, too … anyway … we caught up with Jennifer outside her workplace today at lunchtime to personally hand her the prize she won playing BoodleUP!

The interesting thing about Jennifer’s win is that she wasn’t looking to win the money – she was hoping to win a visit to the Q Salon & Spa in Jamaica Plain when she hit for the thousand dollars! She’d thrown back a couple of other prizes before she made the big score, too … which only goes to show that sometimes the best things happen when you’re not looking for them.

Since we launched in the Boston metro area a few weeks ago, the response to BoodleUP has been amazing. Every day, new players are signing up to win great prizes from some of the Boston area’s best merchants, and we’ve given away nearly $13,000 in cash and merchandise.

Who knows? Our next $1,000 could be you, but you can’t win if you don’t play.

So, what are you waiting for?

BoodleUP – Time Wasted Wisely.

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Share the BoodleUP Love! There’s Enough for Everybody!

Apparently, there’s a vicious rumor going around about BoodleUP.

Some folks, it seems, think that the more people who sign up to play BoodleUP, the harder it becomes to win for the players who are already on board.

The fact is, that perspective is exactly backwards … 180 degrees in the wrong direction.

The truth is, the more people who sign up to play BoodleUP, the easier it becomes to win!

But how, you may well ask … how can that be? After all, if there are only so many prizes to win, then it stands to reason that more players means longer odds, right?

Win a free pizza from one of Boston’s best pizzerias playing BoodleUP.

Nope, and here’s the flaw in that logic: there aren’t only so many prizes to go around. The BoodleUP prize pool is growing each and every day!

We added a bunch of new prizes from new advertisers for October, and we’ve got a lot of new prizes lined up for November, too – and the more players we have in the game, the easier it is for us to attract new advertisers!

So far, we’ve given away more than $11,000 worth of prizes to BoodleUP players, and if the number of players keeps growing the way that it has been so far, we’re hoping to see that number grow exponentially in the coming weeks and months!

Win a free order of poutine at Saus playing BoodleUP!

After all, virtual badges and virtual coins are nice, but if you’re going to spend some time playing a game on your smartphone, shouldn’t you play a game where you can win actual prizes that you can use here in the real world? Like, oh … cash, or tickets, or food from some of Boston’s best restaurants, or goods and services from local businesses that actually have stores in the neighborhoods where you live and work?

That’s a no-brainer.

So if you’re playing BoodleUP, tell your friends about it, too, and perhaps follow us on Twitter, Facebook and Pinterest, because more players = more prizes.

BoodleUP – Time Wasted Wisely.

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Poutine – What Is It and Where’s the Best Place to Get It?

A big ol’ dish of poutine, served hot and fresh at the best place to get poutine in Boston: Saus, at 33 Union St.

It’s completely understandable that you may not be familiar with something called poutine. Unless you are from Canada, where this Canadian comfort food has become an unofficial national dish – at least among the French-speaking Quebecois – and eaten more often than not after a night out on the town, there’s no reason you would’ve ever heard of it.

But the fact is, poutine’s star is on the rise in this country.

It’s been written up in the New York Times, featured on the Food Network, and these days you can even get it at a restaurant in Texas.

So what is it?

At its heart, poutine is refreshingly uncomplicated: french fries and cheese curds slathered in gravy. That’s it.

But beyond its deceptively simple list of ingredients, poutine afficianados spend a considerable amount of time arguing about what constitutes “real” poutine, where the best poutine can be found and trading recipes.

For example, some versions of the dish include other ingredients, such as bacon or chicken. To the poutine purist, this is heresy. These ingredients have no business anywhere near a dish of poutine, they say.

Saus has quickly earned a reputation, particularly among locals, as the place to go for amazing Belgian-style frites and waffles, and the best poutine south of Canada.

And then there are the differing schools of thought about the ingredients themselves and how they should be prepared — are the fries cooked in the oven or deep-fried in oil? Are the cheese curds actual cheese curds or fully formed cheese? And the gravy … some hardcore poutinistas insist that it’s not poutine unless it’s made with particular brand of instant gravy manufactured by a specific Canadian company. Others are more forgiving in this respect.

Regardless of where you come down on these and the many other subjective matters that Canadian defenders of the poutine faith like to argue, the fact is, a platter of good poutine is some mighty fine eatin’, and the best place to get it in Boston is at a joint called Saus.

Saus is a relative newcomer to the Boston food scene, but it’s quickly won a reputation, particularly among locals, as The Place to Go for Belgian-style frites and waffles — and poutine.

We suggest you enjoy your poutine with a selection from Saus’s impressive list of Belgian and American craft beers.

But don’t take our word for it, try it yourself because now you can win a free order of poutine at Saus playing BoodleUP!

All you have to do is download the BoodleUP app for your smartphone, or play the game on you computer, and you’re on your way.

BoodleUP – it’s Time Wasted Wisely.

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Restoring the Lost Art of Face-to-Face Communication in a Digital Age

It goes without saying that technology and social media have fundamentally altered the way we, as humans, interact with one another. Many of the people we used to see face-to-face or speak with on the telephone during the course of our daily lives – a bank teller or a salesperson, for example  – are no longer part of our day-to-day experience; they’ve been replaced by an app.

Even the very definition of the word “friend” has changed profoundly. Thanks to Facebook, it’s no longer just a noun. It’s also a verb, and the friends we stay in touch with today may make their presence felt through virtual representations of themselves, made manifest via any one of a burgeoning number of social media platforms, instead of in person.

Whether this development is good or bad is open for discussion, but while the debate rages on, the fact is, a significant portion of our lives still involves old-school human interaction: face to face or in small groups, in social settings or the workplace.

And for many of us, including children, the technological filters we use every day have made simple social engagement much harder to navigate.

Snezana Pejic is the founder and director of the Etiquette Academy of New England

Which is why Snezana Pejic founded the Etiquette Academy of New England.

Pejic is well positioned to help Americans rediscover the social graces that have gone by the wayside; she is a former Protocol Officer for the late King Hussein of Jordan. During her tenure, she also helped the Royal Jordanian commercial airline improve its customer service.

“Manners matter,” Pejic said. “Whether you look someone in the eye, the way you shake hands, if you hold the door open, remember to say thank you, give up your seat on the bus. Each moment can seem small and insignificant, but they paint a larger picture.  An impression is formed, manner by manner, which is long-lasting and meaningful.”

The mission of the Etiquette Academy of New England, Pejic explained, is to recall those values — teaching children (and reminding adults) how to be sensitive, caring and mannerly people.

“Yes, we can show you which fork to use when the salad is served, but that is not our primary concern,” Pejic said. “Rather, it is to teach an empathy and respect which will allow for natural social graces as one moves throughout their day.”

The Etiquette Academy of New England offers, among other classes, instruction in Corporate Etiquette.

At the Etiquette Academy of New England, individuals can take classes in The Art of Small Talk, The Job Hunt or Corporate Etiquette, in addition to the obligatory Fine Dining instruction.

The Etiquette Academy of New England also offers a full range of classes for children, which teach kids the skills they need to conduct themselves appropriately in an array of social circumstances, such as forming friendships, how to handle bullying, family and cultural traditions, public speaking and picking up on social cues.

We are pleased to welcome the Etiquette Academy of New England to the BoodleUP family, which means you, gentle reader, can win classes at the Etiquette Academy just by playing BoodleUP.

So what are you waiting for? BoodleUP – it’s time wasted wisely.

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This Is One Workout That Will Kick Your Butt …

Two opponents go a few rounds at Broadway Jiu-Jitsu and Fitness in South Boston. You can win a one-month membership to Broadway Jiu-Jitsu and Fitness playing BoodleUP at, or by downloading the BoodleUP app on your smartphone.

Wax on, wax off.

Or for you younger folks: Jacket on, jacket off.

Okay, technically, that line’s from the Karate Kid, and we’re talking about Jiu-Jitsu, but whatever, they’re all the same right?


First off, Kung-fu is Chinese, and Jiu-Jitsu is Japanese.

Second, where Kung-fu is centered around striking an opponent, Jiu-Jitsu focuses primarily on throwing an adversary.

Jiu-Jitsu emerged in Japan in the 1500’s, as a means for an unarmed individual to successfully confront a heavily armed opponent. Over the years, it evolved considerably, and today there are many schools of Jiu-Jitsu technique, including Aikido, Bartitsu, and Judo, which is an Olympic sport, and Brazilian Jiu-Jitsu, a martial arts defense system that focuses on grappling and ground-fighting that is growing in popularity, particularly among women.

Brazilian Jiu-Jitsu is just one of the martial arts disciplines you can learn at Broadway Jiu-Jitsu and Fitness, on West Broadway in Boston, along with Muay Thai, Vale Tudo and wrestling, and we’re don’t mean that WWF business, either.

With a full schedule of Martial Arts classes , personal trainers and  professional strength and conditioning equipment Broadway Jiu-Jitsu and Fitness will get you in the best shape of your life … and now you can check it out for free!

Broadway Jiu-Jitsu and Fitness is new on BoodleUP for October and right now, you can win a one-month membership or a ten-visit pass when you play.

We’ve got a limited number of these prizes in play, and they’re proving quite popular. We’ve already given away a couple of one-month memberships, but there are still plenty of them left on the board, so what are you waiting for?

If you’re sitting on the Green Line or killing a few minutes waiting in line for a table at your favorite restaurant while you’re reading this, download the BoodleUP app if you haven’t already, and get in on the action!

BoodleUP. Time Wasted Wisely.


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Where’s the Best Pizza in Boston? Right Here at BoodleUP …

Win a free pizza from one of Boston’s best pizzerias playing BoodleUP.

Pizza is something that nearly everybody is passionate about. Everybody’s got a favorite, and much ink has been – and will continue to be – spilled arguing about which pizza place is better and why.

And because we love pizza just as much, if not more, than the next guy, we’ve added food from one of Boston’s best pizzerias to the BoodleUP prize list.

Pantry Pizza, in Dorchester, has earned a reputation as one of Boston’s hidden jewels, a real neighborhood place that offers not only some of the best pizza in Boston along with

Win a free slice of pizza from one of Boston’s best pizzerias, Pantry Pizza, playing BoodleUP.

a full menu of subs, sandwiches, pastas and salads as well – and that’s not us saying that, it’s none other than the Phantom Gourmet!

Pantry Pizza gets pizza right, from the start. The dough is hand-tossed and the cheese isn’t just some frozen mozzarella out of a bag – it’s a three-cheese blend of mozzarella, provolone and just enough cheddar to set it apart from all other pizza joints throughout Boston. And with the Pizza Pantry’s seemingly endless list of topping ingredients, you can put together pretty much any pie you like, from the classic Margherita, with fresh basil to one of our favorites, the Stuck in North Carolina pie, topped with sweet potatoes, BBQ pulled pork and carmelized onions.

But don’t take our word for it – check out what some of the folks who have eaten there had to say about it over on Yelp, where Pizza Pantry has earned an average of FOUR STARS from 61 different reviewers!

The best part is, Pantry Pizza is now in play on BoodleUP! You can win a free slice or, if you think one slice won’t be enough, keep playing for a whole pizza – and we’re not talking plain cheese here, either. At BoodleUP, you can win one of Pantry Pizza’s signature pies, like the Stuck in North Carolina pie we mentioned above, or The Bubba Gump, or the Backyard BBQ, or the Philly Joe, or the … well, you get the idea.

BoodleUP – Time Wasted Wisely.



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New Prizes Added to BoodleUP for October!

We’ve added a bunch of cool, new prizes that you can win on BoodleUP in October, and you’ll be hearing a lot more about them right here at the BoodleUP blog, but with Halloween coming up and the kids getting all excited, we want to take a moment to highlight one prize that really captures the spirit of the season: Cambridge Haunts.

Cambridge Haunts is not some ho-hum, Halloweenie haunted house – this is the real deal, a tour of Harvard Square that draws on actual historical tales of paranormal activity, where you can learn first-hand about, the Cambridge Haunts website says, “the city’s ghastly tales of murder and uncover the truth behind some of Harvard Square’s more infamous ghosts.”

The 90-minute tour, running nightly from now through Halloween, draws on incidents detailed in a new book called Ghosts of Boston: Haunts from the Hub, by Sam Baltrusis, who has a long history with Boston’s paranormal past – and present.

Word is, it’s a helluva tour and tickets are normally $15 per person – which is a bargain, without question – but you can also win a pair at BoodleUP!

So get crackin’ … BoodleUP – time wasted wisely.

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Support Local Business, Build Community and Have a Great Time at the Artists Ball

One of our passions here at BoodleUP is local business.

Local businesses represent the backbone of a community. Of course, a community has many stakeholders and is much more than simply the sum of its parts, but when you think of the neighborhoods you know and love in any given city, what is it that comes to mind? Most likely, it’s a favorite restaurant or two, maybe a funky, little local watering hole, and some amazing shops that help to give that neighborhood its particular flavor.

That’s why we’re proud to be involved with this year’s 10th Annual Artists Ball.

If you haven’t heard about it, the Artists Ball is a costumed affair that features a full evening of mystery and magic, with performances by Circus Mirage and delectable food from one of Jamaica Plain’s best restaurants, Canary Square, and the Centre Street Cafe.

The Artists Ball is produced each year by the JP Centre/South Main Streets, an organization dedicated to building community, supporting local merchants, driving foot traffic to the Jamaica Plain/South Center shopping districts and celebrating the neighborhood’s artistic and architectural heritage. They’re also the driving force behind the Shop Locally campaign.

This year’s Artists Ball is set for 8 p.m. on Saturday, Oct. 13 at Eliot Hall, the home of the Footlight Club.

Tickets are $20 per person and you can get them in advance or at the door … or you can win them playing BoodleUP!

That’s right, we’ve got a stash of tickets that we’re giving away, and they’re in play right now.

So what are you waiting for?

BoodleUP. Time wasted wisely.

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Ski Maine’s Saddleback Mountain This Winter – Win Free Lift Tickets Playing BoodleUP!

Winter may still be a few months off, but with the temperatures starting to drop, it’s not too early to start thinking about hitting the slopes.

And Saddleback Mountain in Rangeley, Maine is the place to go.

If you ski and you haven’t been to Saddleback yet, you owe it to yourself to check it out. The place is amazing. With 2,000 feet of vertical drop and 66 trails and glades to choose from, Saddleback skis like a bigger resort, yet retains a more intimate feel.

Saddleback’s network of trails and glades provide exciting terrain for skiers of all levels. Experienced skiers can challenge themselves on Saddleback’s great selection of Black Diamond and Double Black Diamond runs, and beginners can build their skills and confidence on four miles of trails over gentle slopes near the foot of the mountain.

Saddleback offers skiers of all ages and experience levels an extensive network of trails and glades that make for some of the best skiing in New England.

And if you’ve never been on skis before, Saddleback offers what may be the best learn-to-ski program on the eastern seaboard. Saddleback’s Ski and Ride School features:

  • the best student-to-instructor ratios in North America — an undisputed fact,
  • one-on-one instruction for all 3-6 year old skiers and snowboarders until they can go on their own,
  • a maximum class size of five, no matter your ability or age,
  • a student-centered philosophy, and
  • extraordinary beginner terrain — 4 miles of it — separated from the rest of the mountain.

People who have skied Saddleback say that Saddleback is different somehow, that it harkens back to what Alpine skiing used to be before the rush to become the biggest eclipsed the sense of peace and quiet that comes with a real connection to the mountain.

But don’t take our word for it – go check it out for yourself, because you can win a pair of free adult lift tickets at Saddleback (a $98 value) just by playing BoodleUP. Play online at or download the BoodleUP app for your iPhone at the iPhone app store, or for your Android phone at Google Play, and have at it.

After all, you can’t win if you don’t play.

BoodleUP: Time Wasted Wisely.



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